Jiva to launch its first offshore centre in Croatia
Jiva has recently entered into an agreement with
ParamAyu, a health and wellness company based in
Croatia, to open a Jiva Ayurveda Centre in the
Croatian resort city of Opatija. The centre, to be
launched this fall, will offer the range of Jiva's
signature Ayurvedic therapies and Panchkarma
treatments through its dedicated team of Ayurvedic
doctors and therapists. This Ayurveda clinic will be
housed in Hotel Opatija, overlooking the Adriatic
Sea.

Additionally, this centre will also include a spa,
gym, and swimming pool to cater to its guests. Hotel
Opatija, where the centre will be located, already
offers activities such as water sports, boating,
parasailing, etc. Facilities for holding conferences
and organising Ayurvedic classes will also be
available in the near future.
Located in northern Croatia, Opatija has a 150-year
history as a tourist destination for the European
high society. It is dotted with many hotels and
resorts. Opatija is well-connected to the principal
seaport, Rijeka, through both rail and road.
In the last few years there has been a tremendous
interest in Croatia and other east European
countries as hotspots for natural healthcare. As a
result, a large number of spas have come up to meet
the demands of wellness and health benefits.
Opening up an Ayurvedic healthcare centre here,
therefore, has enormous significance for Jiva. Also,
this centre is going to be Jiva's first clinic
outside India.
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